How to create a niche website? Step-by-step guidance

How to create a niche website

There are many ways to turn your passion, or hobbies into a profitable online business. You can share the information by creating a YouTube channel, spreading the word through social media videos, etc. But there is no better way to reach a wide audience and establish trust and authority than creating a website. A website is a source for every online business big or small that provides an opportunity to share the knowledge that can help generate monetary profits. Many people want to have a website but lack of information and technical aspects are some of the hurdles that prevent them from taking the first step. In this post, I will tell you how to create a niche website that is easy to build and doesn’t require any technical knowledge.

Building a website is not something that should scare your mind but the process involved in building it should be simple and possess advanced features. Before diving deeper into creating one, first, let’s know all the possible facts about a website.

What is a website?

The definition of a website in technical language is a collection of multiple web pages that have relevant content with a domain name. All the websites are hosted on a webserver to support the database and other technical resources associated with it.

From an online business perspective, a website is a go-to destination or an address where your audience land to find relevant information and products. An established website with an authoritative presence becomes the main source of income in the online industry.

What is the need or purpose of a website?

The main purpose of building or having a website is to provide information that relates to a particular audience which in turn prompts them to take action. Their action can result in generating revenue by purchasing products or services that you promote through your content.

A website can also be utilized through different marketing resources such as paid ads, email newsletters to generate additional revenue.

A website that is making consistent money through the years is an invaluable asset that can be sold in thousands of dollars.

What are the features to look for while building a website?

Website creation has evolved with time. You will find many platforms that offer conventional website building options and features that could be confusing to many especially beginners. If you are starting to build a website keep in mind the following points:

Web-hosting – Hosting is part of every website building platform but some companies offer dedicated hosting services. Web-hosting is where your website database and other technical resources are stored that you do not have access to unless you are a website developer.

Hosting is required to avoid any technical issues that may impact your website performance at the front-end. Look for a reliable web-hosting partner that has more than 99% uptime to keep your website up and running all the time. It is better to have a hosting platform that is cloud-based.

Website template – A template is a series of web pages that is helpful in storing your content and other advertising material. The dominant player in the website template category is WordPress that also comes with basic editing and designing features. A website template is required to display your content and make it more appealing and beautiful by adding images and videos.

The other alternatives of website templates are Wix, Joomla, Squarespace, etc. Ensure to build your website on a template that is easy to use and has dynamic features to avoid installing additional plug-ins.

Website theme – A theme is an extension to an existing WordPress website to enhance its appearance and visual attraction. Look for a theme that is fast and responsive, has advanced customization features, and has easy-to-use functionality. Most of the themes have free and paid versions.

To give your website a professional look it is better to use a premium version of a theme. Free themes can be easily downloaded and installed within the WordPress dashboard structure.

Website security – This is the most important aspect of every website. A website should be equipped with basic security features like SSL and site protection. The security features are helpful in keeping your website data safe from hackers and avoiding malicious spam intrusion.

Ensure your website partner provides the above security features along with dedicated site support to keep the website services uninterrupted.

Website plugins – Plugins are used as an extension to automate or simplify the existing content or appearance of a website. Plugins can be downloaded as part of WordPress plugins options except for the paid ones. Make sure to use plugins that are small in size with few Mbs and are highly necessary to support your website content.

Keep the number of plugins as low as possible probably below 10 for a single website to avoid the site performance.

Plugins for a website

We know what are plugins and it is better to have a lower number of plugins for smooth website performance. So, what plugins one must have that are necessary to run a website?

By default, a website will have a pre-installed editor plugin on which users write and publish content. For example, WordPress websites have a classic editor plugin as a pre-installed option. Apart from this, one must have the following set of plugins:

Theme plugin – You will have to download and install a theme plugin that you want to build your website on. As mentioned above, themes have free and paid versions and both of them need a separate installation. If you are going to use a premium paid version you will have to purchase the license from the theme owner and download the file for installation on your website.

Look for a theme that is light, super-fast, and has in-built customization, designing, and editing options so that you do not have to download separate page-builder plugins.

Social media plugin – If you want to share your content on social media channels there are many plugin options to choose from. These plugins can be separately downloaded and installed on your website and most of them have free versions that work really well.

If your theme plugin does not have the options of social media buttons and integration then it is highly recommended that you search for a separate social media plugin to fulfill your need.

Code plugin – This type of plugin is usually used to insert certain codes that are technical in nature. For example, the Google Analytics setup will require you to enter a g.tag code onto your website to display the analytics. Similarly, you will have to insert some codes provided by your email marketing partner to display newsletter or landing page templates.

Again, some theme plugins have in-built coding options that you can use for the same purpose otherwise you will have to install a separate plugin. Some of the examples are Code Snippet, Insert Headers and Footers, etc.

SEO plugin – This will be a must-have plugin to make your website SEO-friendly. SEO plugins too have free and paid versions and most of them do a sufficient job as free plugins. Once installed, the SEO plugin analyzes your website content and provides valuable suggestions and changes according to the search engine algorithms.


Aligning your content as per the SEO will rank your content quickly. Some of the examples of SEO plugins are All-in-SEO, SEO Framework, Yoast, RankMath, etc.

The above list of plugins is necessary for every website for setup, content creations, and SEO purposes. You may add up as many plugins as you want depending on your requirement but make sure they do not slow down your website performance.

If you are looking for a theme plugin that also covers social media, and coding options then check out my personal recommendation here.

How to create a niche website 

We know what is a website, and its requirements. Now let’s see how to create a niche website. Creating a website should be fun. Your website building partner should take care of all the technical complexities in the background leaving you with just a few clicks to create a website.

The actual process of creating a website varies and depends on the platform you are using to build a website. In my case, these are the steps that I follow to create a website that doesn’t take more than 30 seconds:

Step 1 – Choose and enter a domain name that should be relevant to your niche. (Make sure to have a domain name ready before you start to build a website)

Step 2 – Choose and enter a website name that most probably must be the same as your domain name and again should be relevant to your niche.

Step 3 – Choose a design or a theme for your website.

niche website theme

Step 4 – Click the ‘Build my website’ button and that’s it.

All the other technical aspects such as integration with servers, database storage, etc. are something that happens at the backend and gets completed within 30-seconds.

As a next step, I am taken to the home page of my website and I have access to my back-office dashboard.

The next thing you should do is install the required plugins that we discussed above.


After that look at the Menu options. You can keep the default menu created by your website theme or create a new one from the website dashboard.

The next step is to publish content in the form of About Me, Privacy Policy, and Contact pages. These pages should be part of every website to engage your audience and gain trust.

Going forward, it’s all about creating content and using the plugins to enhance and customize the appearance of your website. Make sure to follow the SEO guidelines to get higher rankings and more conversions.

Final Conclusion

I hope you got a fair idea of how to create a niche website after reading this article. Irrespective of the niche you are working on, the thought of building a website shouldn’t be a distraction. Simplicity and automation are some of the features you should always prefer in your website building partner.

Your website will be your main source of income if you are involved in affiliate marketing or other online business options. So, your main focus should be to build your business rather than thinking about managing your website.

Make sure to follow the guidelines related to the installation of plugins and other prerequisites before you start working on your website. This will help you create a website that is visually appealing and highly rewarding.

If you are still unsure of the platform you should choose to build a website then check out my no.1 recommendation. You can test the platform by creating one website for free with basic security features.


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