Looking for a comprehensive email marketing solution? Acumbamail might be the perfect platform for you! It claims to offer a wide range of features and services that can help businesses of all sizes get the most out of their email marketing campaigns. But is it a perfect email marketing platform for all types of businesses? In this Acumbamail review post, we will take a detailed look at what Acumbamail has to offer, and how to get started using it.
You will also learn about its features, pricing, and pros and cons. Let’s get started!
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Acumbamail Review: What is Acumbamail?
Acumbamail is an all-in-one email marketing platform that provides businesses with a wide range of features and services to help them create and execute successful email marketing campaigns.
It offers a variety of pricing plans to fit the needs of any business, and its easy-to-use interface makes it simple for anyone to get started. Acumbamail’s services are targeted at self-employed professionals and SME businesses.
Acumbamail was co-founded by three individuals Rafael Cabanillas, Ignacio Arriaga, Miguel Gomez. The platform was launched in 2013 based out of Spain and was acquired by Growens in 2018.
How does Acumbamail work?
Acumbamail works as an email marketing tool for your business where you can set up an email campaign. Along with emails, you can also send SMS to your customers for personalized engagement.
Acumbamail is a subscription-based tool. Getting started with Acumbamail is easy! Simply visit the website and create a free account by clicking on the sign-up option.
Acumbamail offers a free account to send 2000 emails/month for a lifetime. You can use the free account forever to send 2000 emails or opt for a paid pricing plan according to your business needs.
Once you have created an account and logged in, you can start creating your first email campaign using a variety of Acumbamail features and services.
Acumbamail features & services
Acumbamail provides a variety of features to help you design and customize your email campaigns. Here are a few of them:
Customizable templates – Acumbamail offers a wide range of templates to choose from, or you can create your own template from scratch. There are more than 800 free templates which are massive numbers. These are highly responsive templates that are available in classic form, bar, popups, exit attempts, etc.
The best thing about Acumbamail templates is they are compatible with all types of devices.
These templates are helpful in creating professional-looking email campaigns. You can add text, images, videos, and even custom HTML code to make your campaigns stand out from the competition.
Marketing automation – Acumbamail offers an email marketing automation functionality where you can create flows or a system that works on your customer’s behavior.
You can create autoresponders that are trigger-based, create nodes that can be activated on certain defined conditions, create branches in the flow to send emails according to the type of customer, etc.
Secondly, Acumbamail provides detailed targeting options to ensure that your message reaches the right audience. You can target recipients by location, age, gender, interests, and more using its segmentation option.
Email marketing campaign – Acumbamail provides a wide range of services and solutions to help businesses of all sizes get the most out of their email marketing campaigns.
This includes a drag and drop editor that makes creating emails easy. You can create beautiful, responsive emails without any coding knowledge. You can easily add images, videos, and social media buttons to your email.
Acumbamail’s email marketing campaign allows you to create effective newsletters, and send them using the marketing automation functionality.
You can also pre-test your email versions by using Acumbamail’s A/B testing tool that lets you test different versions of your email to see which one performs best. This will help you send only those emails that really work as per your subscriber’s requirements.
Email listing – Listing or segmenting your subscribers is important from a targeting point of view. It helps you segregate your subscriber’s list according to their actions and priority.
Acumbamail provides more than 80 customizable fields to collect additional information from your customers to amend your email campaign accordingly.
You can also remove, segment, and synchronize your email list with the Facebook audience system as well as import the list in .csv, excel, and other email platforms.
The good thing about listing is you don’t have to waste time removing obsolete email addresses one by one manually. The process is well-taken care of by the Acumbamail system. This will help you achieve higher deliverability.
Email analytics – Acumbamail’s email tracking tool lets you see when your email is opened, who opened it and what links they clicked on.
The email analytics tool provides you with detailed insights into how your email is performed. This helps you design and amend your email campaigns for the future.
Integrations -Acumbamail offers a wide range of integrations, including Magento, Shopify, WordPress, and more. You can easily link the elements of your existing website/store with Acumbamail and use its features uninterrupted. Acumbamail offers integrations and downloading of its add-on plugins free of cost.
SMS campaign – Acumbamail also offers to create and send SMS campaigns. This feature is easy to use where you just have to import your contacts, create and edit the messages, and add the sender you want to send SMS to.
You can also create landing pages for SMS creation without any extra cost. The SMS campaign helps you get more personalized with your subscribers which can increase engagement and conversions.
The SMS works in tandem with emails where you can customize, schedule, and segment the message based on your customer’s behavior.
The best way to learn about all of the features and services offered by Acumbamail is to explore the website yourself. There are detailed explanations of everything Acumbamail has to offer, and the support team is always available to answer any questions you may have.
Acumbamail Pricing
Acumbamail offers a variety of pricing plans to fit the needs of any business. The pricing plans are as follows:
–Free plan: This plan costs €0 for up to 2000 emails per month for the lifetime.
–Basic plan: This plan costs €22 for sending up to 20000 emails per month with features like phone support, 800+ customizable templates, marketing automation, landing page editor, A/B testing, and full reports.
–Pro plan: This plan costs €61 for sending up to 20000 emails per month with all the features of a free and basic plan plus additional services related to a Facebook account, priority sending, and email marketing advice.
–Enterprise plan: This plan costs €191 for sending up to 20000 emails per month and includes advanced optimization tools, priority support, a dedicated account manager, etc.
Acumbamail pricing is based on the number of emails, the number of subscribers, and prepaid options. The pricing increase with the increase in the number of emails/subscribers.
You can also make use of Acumbamail’s prepaid credits that you can use for a lifetime as per your needs.
Here is the detailed Acumbamail pricing plan for your info.
Is Acumbamail worth it’s pricing?
Acumbamail is fairly new in the email marketing segment compared to the other conventional email marketing platforms such as Mailchimp, Getresponse, etc.
The platform clearly states that its services are best used for small and medium-sized enterprises and self-employed professionals. So, the pricing plans are justified and seem quite affordable.
There are many reviews and ratings on Acumbamail features and services which are very positive. The platform is rated highly for its simplicity, ease of use, and pricing.
Can you make money with Acumbamail?
If you are looking to make direct money with Acumbamail then it’s a No. This is because Acumbamail does not have any referral/affiliate or partner program.
However, the features and services of Acumbamail can get your business a good return on investments.
The platform has some really cool marketing automation, segmentation, and personalized campaign (SMS) options that you can utilize to make your email campaign more compact and effective. It will surely help you to convert more subscribers into customers that will help you make more money.
Pros
- Ease-of-use: Acumbamail is one of the simplest and most basic email marketing tools that are very easy to use. The software is an ideal solution for individuals and SMEs alike who don’t need to possess any technical knowledge or specialized skills to use its features.
- Good email marketing features: Acumbamail offers a wide range of features and services, making it one of the most comprehensive email marketing platforms available. It offers 800+ templates to use, marketing automation, segmentations, A/B testing, integrations, and more.
- SMS marketing campaign: In addition to email marketing, an SMS campaign is another advantage of Acumbamail. Not many email marketing platforms in this category offer personalization marketing services. What’s good is, that an SMS campaign can be used easily without any extra cost.
Cons
- Lacks some advanced features: Some of the features such as email testing, social media engagement, etc. are lacking. Acumbamail also needs to improve its UI to make it more advanced and cover up more integration channels to attract bigger audiences.
- Very basic free plan: The free plan benefits are very basic compared to many other email marketing tools. The worst part is there is no support on offer for free plan subscribers.
Conclusion: Is Acumbamail email marketing recommended?
Acumbamail is a great email marketing platform when it comes to offering a wide range of features and services and that too at affordable pricing.
It has almost all the features required to build an effective email marketing campaign. Your engagement level can be further boosted with its SMS campaign.
However, its usability and integrations are restricted. The platform is worth using for individuals and small businesses. If you are someone falling into this category, I recommend you give Acumbamail a try.
For the biggies and entrepreneurs, there are better options than Acumbamail.
